Everything you need to know about the VELO burn*.

Here we explain the VELO burning* or tingling sensation. We explore the facts behind the VELO burn sensation from nicotine pouches and how nicotine strength affects intensity.

It’s important to remember that nicotine is addictive and not risk-free.

Why do nicotine pouches cause a burning* sensation?

The burning or tingling sensation associated with nicotine pouches results from the interaction between nicotine, salt, flavour ingredients and the oral mucosa. This reaction is commonly described as tingling or warming and is a typical part of the product experience, appreciated by more experienced users.

For many adult nicotine consumers, especially those new to nicotine pouches, the sensation may feel stronger or unexpected at first. As the body becomes familiar with the format, the perception of intensity may change, but individual user experience can vary.

If the sensation feels too intense, consider choosing VELO variants with lower nicotine levels to better suit your preferences and nicotine tolerance.

Were you aware of that?

• Nicotine, salts and flavours stimulate the nerve endings in the oral mucosa, potentially causing a tingling or mild burning sensation.
• The intensity of these sensations may depend on the nicotine content of the pouch. Higher nicotine strengths (8 mg and above) tend to cause a more intense tingling sensation than lower strengths (like 4 mg). Pouches with a lower nicotine level are less likely to cause unpleasant sensations. 
• A tingling sensation can also be triggered by various flavourings with warming or cooling effects, which may be found in nicotine-free products. 
• Nicotine pouches with higher moisture content may cause a more intense burn* sensation.

*By burn we mean a heating and tingling sensation on the gum when the product is used.

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