VELO HOLE-IN-ONE
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Disclaimer
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Please complete the following survey and tell us what you think about the VELO Rewards program.
We promise it’s not as long-lasting as our pouches.
1. How easy is it to understand and participate in VELO rewards?
Very easy
Easy
Neutral
Difficult
Very difficult
2. Overall, how satisfied are you with the VELO rewards program? (1 = Not satisfied at all; 5 = Very satisfied)
1
2
3
4
5
3. What types of rewards do you prefer? (Please select all that apply)
VELO coupons
Gift cards
Merchandise (apparel, accessories, collectibles)
Electronics or tech accessories
Experiences (events, travel, activity)
4. If you have a substantial number of points, why might you choose not to redeem them?
I’m saving for a higher-value reward/I prefer to keep points for future use
I don’t see rewards I want
I forget to redeem or don’t get reminders
I’m unsure how redemption works
I’m worried about wasting points
I rarely check the rewards catalog
I always redeem my points
5. What types of content do you currently enjoy interacting with for rewards points? (Please select all that apply)
Surveys/polls
Short videos
McLaren content (racing content)
I don’t engage with content for points
6. What additional content would you most like to see offered to earn rewards points?
More informative content about the products
More VELO behind-the-scenes content
Earning points through activities tied to holidays and cultural events
I’m satisfied with the current content
7. What are your biggest pain points with VELO rewards? (Please select all that apply)
Earning points takes too long/Rewards require too many points
Issues when scanning code on can / manual code entry
I would like to redeem for something other than coupons/gift cards
Confusing rules or unclear instructions
Technical issues (web crashes, slow loading, errors)
Difficulty redeeming rewards
I do not have any pain points with VELO rewards
8. What issues do you face when earning rewards points? (Please select all that apply)
Points take too long to accumulate
Unclear rules for earning points
Technical issues when earning
No issues – the process works well for me
9. What issues do you face when redeeming points for rewards? (Please select all that apply)
Technical issues when redeeming
Redemption process is confusing
Points expire too quickly
10. Do you face issues scanning the rewards code on the back of the can to redeem points?
No issues – it works smoothly
Yes – code doesn’t scan consistently
Yes – camera/lighting issues make scanning difficult
Yes – I can’t find the code on the package
Yes – the process feels slow or confusing
I don’t scan the code (I manually enter my code)
12. If the program does deepen your brand loyalty, how does it do so? (Please select all that apply)
It rewards me for buying products I already enjoy
It teaches me more about the brand
It makes me feel appreciated as a consumer
It offers exclusive or special rewards
It encourages me to engage beyond purchasing
12. If the program does not deepen your brand loyalty, what improvements would help? (Please select all that apply)
More meaningful or personalized rewards
More engaging or fun content
Clearer communication about brand initiatives
More transparency about how points work
More frequent opportunities to earn points
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